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How to Create an Online Business Card Page (In One Afternoon)

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#business-card#freelancer#personal-branding
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Create Your Online Business Card Page

Here’s something I wish someone had told me when I started freelancing: you don’t need a full, complicated website. What you actually need is the digital equivalent of a business card—one simple page that tells people who you are and how to contact you.

That’s it. Not a blog, not a portfolio with 20 projects, not an e-commerce store. Just a clean, simple page that does one job: makes it easy for people to find you and get in touch.

And the best part? You can create this in a single afternoon, even if you’ve never built anything online before.

Why a Business Card Page Works

Think about what a physical business card does. It has your name, what you do, and your contact info. Maybe a logo if you’re fancy. That’s exactly what your online version should do, just with a bit more space to work with.

This approach is perfect if you:

The beauty of a business card page is its simplicity. There’s less to build, less to maintain, and honestly, it often converts better because there’s no confusion about what action someone should take.

What to Include (Keep It Simple)

Your business card page needs just four essential sections. That’s it. Don’t overcomplicate this.

1. Your Name and What You Do

This goes at the top, big and clear. Use a headline that tells people immediately who you are and what you offer.

Not good: “Welcome to My Site” Better: “Sarah Kim - Wedding Photographer in Portland”

Or: “Marketing Consultant Helping Small Businesses Grow”

Or even just: “Freelance Graphic Designer”

Make it instantly clear what you do. Someone should land on your page and within three seconds know if they’re in the right place.

2. A Short Bio (3-4 Sentences)

This isn’t your life story. It’s a quick paragraph that builds trust and gives context. Think of it as what you’d say if someone asked “So what do you do?” at a networking event.

A good bio includes:

Example: “I’m a freelance graphic designer specializing in brand identities for eco-conscious businesses. Over the past five years, I’ve helped more than 50 small businesses create memorable logos and visual systems. When I’m not designing, you’ll find me hiking with my dog or trying new coffee shops.”

See? Not complicated. Just enough to give someone a sense of who you are.

3. Contact Information

This is the whole point of the page, so make it obvious. Include:

Make these clickable. Your email should be a “mailto:” link, your phone should be a “tel:” link so people on phones can just tap to call. Most website builders do this automatically.

4. Optional: A Profile Photo

Not required, but it helps people connect with you as a real person. It doesn’t need to be a professional headshot—a nice, clear photo where you look approachable works great. People do business with people they feel they know, and a photo helps with that.

What You DON’T Need

Here’s where people often go wrong. They think they need all this extra stuff:

Remember: this is a business card, not a resume, not a portfolio, not a blog. Just the essentials.

How to Build It

You have several options here, and honestly, they’re all pretty easy:

Option 1: Use a Website Builder Platforms like Wix, Squarespace, or Carrd have templates specifically for one-page sites. Pick the simplest template you can find, replace the text with yours, and publish. Takes maybe an hour if you’re slow.

Option 2: Use a Link-in-Bio Tool Services like Linktree or Beacons can work, though they’re a bit more limited. You get a simple page with buttons linking to your various profiles and contact methods.

Option 3: Social Profile as Starting Point In a pinch, a well-filled-out LinkedIn profile can serve this purpose. Not ideal long-term, but it’s better than nothing while you set up something more permanent.

For most people, Option 1 is the sweet spot—enough flexibility to make it yours without being overwhelming.

Design Tips for Non-Designers

You don’t need design skills, but these simple principles will make your page look professional:

Keep it clean. White space is your friend. Don’t cram everything together.

Use readable fonts. Stick with simple, clear fonts. If the template looks good by default, don’t change the fonts.

Choose 2-3 colors max. Your template probably has a color scheme already. If you’re choosing your own, pick one main color for buttons or accents and stick with it.

Make sure it works on phones. Most website builders do this automatically, but always preview your page on your phone before publishing.

Use a real photo. Avoid generic stock photos of handshakes or people in suits. Either use a real photo of yourself or no photo at all.

Connecting Your Domain

Your page probably starts with a URL like “yourname.websitebuilder.com” or something similar. That’s fine to start, but you’ll want to upgrade to your own domain eventually.

Getting “yourname.com” costs about $10-15 per year and makes you look more professional. Most website builders make this really easy—usually just a few clicks and you’re done. Some even include a free domain for the first year.

If your exact name isn’t available, try variations:

Making It Easy to Find You

Once your page is live, add the URL everywhere:

The goal is to give people one simple place to learn about you and get in touch, rather than making them hunt through your social profiles or search your name.

Updating Your Page

The beauty of a business card page is you rarely need to update it. Unlike a blog or news section, this is pretty static information. Maybe you’ll update it when:

That might be once a year, if that. This is a “set it and forget it” kind of thing.

Real Talk: You Don’t Need More

There’s this pressure to have this elaborate online presence with a blog and a newsletter and a podcast and detailed case studies. And sure, if you want all that and will maintain it, great.

But most people? They just need a simple, professional page that says “Here’s who I am, here’s what I do, here’s how to contact me.” That’s legitimately enough.

I’ve seen freelancers land five-figure contracts with nothing more than a simple one-page site and a few social profiles. The website wasn’t what got them the work—their skills and how they communicated in actual conversations did that. The website just made them look legitimate and easy to contact.

Depending on your specific needs, you might also want to check out:

Getting Started Right Now

If you’re ready to create your online business card page, here’s your action plan:

  1. Choose a website builder and a simple template (15 minutes)
  2. Write out your headline and bio in a document first (10 minutes)
  3. Replace the template text with your info (15 minutes)
  4. Add your photo and contact details (10 minutes)
  5. Preview on desktop and mobile (5 minutes)
  6. Publish (2 minutes)

That’s less than an hour of actual work. You could have this done today.

You don’t need a full website. You just need one clear, simple page that makes it easy for people to learn about you and get in touch. That’s your online business card, and it’s all you really need to get started.

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